Category: Reading

Book reviews and information on books I am currently reading.

S4L Book Club – Cheap

I’ve failed to extract quotes for the book bits I’m going to talk about today. I may get some things wrong. So be it. You’ve been warned. Henry Ford wanted to retain […]

S4L Book Club – Cheap

I am struck by the following claims: Generally speaking, consumers don’t know what things cost, and we all tend to believe we’re paying too much. We associate price with profit, not realizing […]

S4L Book Club – Cheap

I was surprised—and skeptical—when Ellen claimed that outlet malls were not only the fastest growing segment of retail but also the fastest growing tourist destinations. Really? Really? Upon further consideration, though, I […]

S4L Book Club – Cheap

Here’s a link to a ten-minute YouTube video where Ellen Ruppel Shell explains what led her to research and write Cheap: The High Cost of Discount Culture. Ellen acknowledges that she is […]